How do I know Lustre Lagoon is the right partner for my business?

At Lustre Lagoon, we primarily work with DTC e-commerce brands. While our specialty is done-for-you email & SMS marketing, we also offer retention-focused consulting services to assist with loyalty marketing, customer support automation, and behaviour analytics. If you’re looking to amplify your retention strategies and gain some time back to work on other important business projects, you’re in good hands.

Is email marketing worth it? What results should I expect?

Our approach is data-driven, and we aim for tangible, measurable results. While success metrics will look different for every business, most of our clients see email marketing making up 30-40% of total store revenue and a 5-20% boost in AOV after working with us for several months.

Can't I handle email & SMS marketing myself? Why do I need your services?

While managing email marketing in-house is an option, it is often time-consuming and labour intensive (especially when you consider the resources needed for ongoing training and hiring.) Our dedicated team, on the other hand, is here to stay. We bring expertise, proven strategies, and automation to the table. Plus, we’ll keep up with optimizing your results and staying up-to-date with industry best practices, allowing you to focus on strategic business growth.

How long is your onboarding process?

We understand the importance of a swift and smooth onboarding process. Typically, our onboarding takes 2 weeks, and the timeline for automation setup and campaigns depends on the unique needs of your business. Rest assured, we work diligently to get you up and running at a pace that suits your requirements.

How will I be informed about performance and updates?

Communication is key, and we pride ourselves on being accessible to our clients. We have established Slack channels for effective communication, and you can expect prompt responses to any inquiries or updates. Your account manager will also meet with you monthly to discuss performance, goals, and opportunities for improvement.

Can your team consistently create on-brand content?

Absolutely. During onboarding, we take the time to understand your brand inside out. Our email templates and campaigns are not only visually appealing but also meticulously crafted to align with your brand’s identity, ensuring a seamless and authentic customer experience.

Lustre Lagoon – DTC Retention & Email Marketing Agency

We take the complexity out of retention & email marketing.

Lustre Lagoon helps optimize and automate retention marketing systems so you can focus on what matters most—strategic business growth.

OUR CLIENTS

Free up time for strategic business growth.

And say goodbye to time-consuming campaign management, deliverability issues, lacklustre email designs, and ineffective automations.

How we make things easier:

Optimize existing retention marketing strategy
Send targeted on-brand email & SMS campaigns
Implement proven deliverability maintenance solutions
Create eye-catching email templates that convert
Set up automations that drive sales on autopilot
Run A/B tests and use data to continue optimizing
Integrate additional tools to increase retention & LTV

Omnisend email designs that inspire action.

"What distinguishes Lustre Lagoon is not just their technical proficiency but also their commitment to understanding our unique requirements. Danielle and Paul have consistently been responsive, proactive, and a pleasure to work with. It's clear that they genuinely care about our success and are willing to go the extra mile to help us achieve it."

Pat Assad

Managing Director

The Lustre Lagoon Process

Sit back, relax, and watch your revenue and LTV grow.

From in-depth discovery to seamless implementation and support, we’re here to share dependable email marketing solutions that maximize retention and sales. As a recognized Omnisend Partner, you can trust our proven process, leveraging the top-rated marketing automation platform for e-commerce.

Step 1: Discovery

First, we'll conduct a thorough audit to gain a comprehensive understanding of your goals, challenges, and current email marketing landscape.

Step 2: Custom Strategy

Next, our team will develop a tailored email marketing strategy and roadmap that covers deliverability, content, list building, and more.

Step 3: Implementation

We take care of the entire implementation process, including setting up audience segments, automations, opt-in forms, and templates.

Step 4: Ongoing Support

Finally, we provide continuous support by managing manual email and SMS campaigns, analyzing performance, and optimizing the strategy over time.

OUR TRUSTED PARTNERS

about us

DTC Retention & Email Marketing Agency

With a proven track record of optimizing retention marketing systems for 7-figure businesses, our agency stands out as a trusted partner in maximizing the impact of our clients’ digital efforts.

GET INSPIRED

Featured Case Studies

Curious about the impact of our services? We’ll let our clients’ success stories do the talking.

HALOHEALTHCARE

Customer Support Automation & Loyalty Marketing

View Case Study

YESWELLNESS

Behaviour Analytics & Website Optimization

View Case Study

Client feedback

Don't just take our word for it.

"Over the years, we have had the privilege of working together on various projects, and the impact they have made on our business is truly noteworthy. Lustre Lagoon's expertise in website optimization and marketing automation, particularly through platforms like Gorgias, Yotpo, and Omnisend, has significantly enhanced our online presence and marketing efforts. Our website has become more user-friendly, leading to increased traffic and engagement. The integration of Gorgias, Yotpo, and Omnisend has improved the efficiency and effectiveness of our marketing strategies, resulting in higher conversion rates and improved customer satisfaction. What distinguishes Lustre Lagoon is not just their technical proficiency but also their commitment to understanding our unique requirements. Danielle and Paul have consistently been responsive, proactive, and a pleasure to work with. It's clear that they genuinely care about our success and are willing to go the extra mile to help us achieve it."

"As a long-standing partner of YesWellness.com, we've had the privilege of witnessing first-hand the remarkable growth and success of Lustre Lagoon’s company. Our collaboration has been a journey of strategic development, where our vision and expertise have harmoniously aligned. Danielle and Paul are a pleasure to work with, their drive, determination and organizational skills making any project easy to accomplish successfully. Our shared ambition has made every project feel more like a collaboration between friends than a typical client relationship. They specialize in thorough and detailed website optimization which has not only enhanced the user experience but also significantly improved search engine rankings. Their direct involvement in handling and implementing marketing automations via platforms like Gorgias, Yotpo, and Omnisend was a game-changer. Our experience working with Lustre Lagoon has been immensely positive and rewarding. Their commitment to excellence, coupled with our collaborative expertise, has forged a partnership that continues to thrive and set new benchmarks in the e-commerce industry. We are excited for what the future holds with our continued partnership."

We take the complexity out of retention & email marketing.

OUR CLIENTS

Free up time for strategic business growth.

How we make things easier:

Omnisend email designs that inspire action.

The Lustre Lagoon Process

Sit back, relax, and watch your revenue and LTV grow.

Step 1: Discovery

Step 2: Custom Strategy

Step 3: Implementation

Step 4: Ongoing Support

OUR TRUSTED PARTNERS

about us

DTC Retention & Email Marketing Agency

GET INSPIRED

Featured Case Studies

HALOHEALTHCARE

YESWELLNESS

Client feedback

Don't just take our word for it.

Ready to grow with email marketing?